Above: an example of a music video, "Gangnam Style" performed by Psy
"A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes."
- en.wikipedia.org/wiki/Music_video
A music video is a theatrical piece of cinema that accompanies a piece of music that often tells a story using the music/song as a stimulus. It promotes both the song itself for digital and physical (CD) single sales. The music videos show only the single song and are often produced with conjuncture with other music videos to promote a collection of singles to form an album.
Artists often make an effort to express their own personality through the music video via the themes and choice of costumes (etcetera) that they have a large impact upon through being the spearhead for their own brand. Due to this, depending on the particular artist, the music videos produced with the song may be considered outlandish or risqué and cause large media attention such as "Wrecking Ball" performed by Miley Cyrus.
A music video is often distributed through music television channels such as MTV yet the medium of social media such as Twitter and YouTube are becoming much more predominant.
In some cases, the music videos are often produced in conjunction with a release of a film rather than an album if the single is a part of the production's soundtrack, e.g. "Skyfall" performed by Adele. These singles sometimes do not appear in the singer's own albums but in the released soundtrack album for that particular film.
A music video is a theatrical piece of cinema that accompanies a piece of music that often tells a story using the music/song as a stimulus. It promotes both the song itself for digital and physical (CD) single sales. The music videos show only the single song and are often produced with conjuncture with other music videos to promote a collection of singles to form an album.
Artists often make an effort to express their own personality through the music video via the themes and choice of costumes (etcetera) that they have a large impact upon through being the spearhead for their own brand. Due to this, depending on the particular artist, the music videos produced with the song may be considered outlandish or risqué and cause large media attention such as "Wrecking Ball" performed by Miley Cyrus.
A music video is often distributed through music television channels such as MTV yet the medium of social media such as Twitter and YouTube are becoming much more predominant.
In some cases, the music videos are often produced in conjunction with a release of a film rather than an album if the single is a part of the production's soundtrack, e.g. "Skyfall" performed by Adele. These singles sometimes do not appear in the singer's own albums but in the released soundtrack album for that particular film.
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